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The Friday Deploy

The plain English newsletter for people who run the business, not the tech stack. No jargon. Every Friday.

  • Decision Guides
  • Technical Deep Dives
  • Technical Translation

  • 11.7 2026

    Making the Most of Your “Coming Soon” Titles

  • 10.30 2026

    The Reader Experience Publishers Can Offer, Retailers Can’t

  • 10.23 2026

    How Readers and AI Assistants Are Now Finding Books

  • 10.16 2026

    How to Move Customers Through Your Site Faster: Page Speed Reports

  • 10.9 2026

    Finding Repeat Buyers Among First-Time Customers

  • 10.2 2026

    Rethinking Your Monthly Newsletter When You Have Targeted Emails

  • 09.25 2026

    Every Customer Buys on a Different Schedule. Your Email Sends Should Be Too.

  • 09.18 2026

    How to Target Your Monthly Newsletter by Segment and Interest

  • 09.11 2026

    Turning Your Customer Data Into Emails People Actually Open

  • 09.4 2026

    What Your Sales Data Is Trying to Tell You About Your Customers

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