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The Friday Deploy

The plain English newsletter for people who run the business, not the tech stack. No jargon. Every Friday.

  • Decision Guides
  • Technical Deep Dives
  • Technical Translation

  • 11.7 2025

    Your Website Keeps Timing Out: What’s Actually Happening?

  • 10.31 2025

    Evaluating Technical Proposals: A Buyer’s Guide

  • 10.24 2025

    Decoding Your Security Audit: What Actually Needs to Be Fixed First?

  • 10.16 2025

    N+1 Queries Are Killing Your Rails App: How to Find and Fix Them

  • 10.9 2025

    What Does “N+1 Query Problems” Actually Mean?

  • 10.2 2025

    Why Outdated Dependencies Are a Security Risk

  • 09.25 2025

    Should I Rebuild or Optimise My Existing Platform?

  • 09.18 2025

    Your Site Crashes During Sales: Load Testing and Preparation

  • 09.11 2025

    Your Site Is Slow: How to Have the Right Conversation With Your Developer

  • 09.4 2025

    “Technical Debt” Explained for People Who Don’t Code

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